Christopher Reid and Charles Villano III appointed Senior Vice President of Sales and Business Development and Vice President of Sales, respectively.
SAN DIEGO, Oct. 28, 2014 /PRNewswire/ — Apmetrix, a global provider of enterprise analytics and automated data management solutions announces Mr. Christopher Reid has joined as Senior Vice President of Sales and Business Development, and Mr. Charles Villano III as Vice President of Sales.
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Chris Reid comes with a wealth of experience in the analytics and SaaS industry and has held executive management positions spanning for over 25 years in Sales Management, Marketing and Business Development for both large and small technology companies including; SDL Language Weaver, MERANT, Iovation and WebSideStory (acquired by Omniture) where he grew annual revenues 10-fold to $100 million. Most recently he served as General Manager for Covario/Rio SEO. His proven track record includes building and managing global sales teams that consistently exceed sales goals. Mr. Reid earned a Bachelor of Science degree from Oregon State University.
Charles Villano III is an accomplished sales and business development veteran with 15 years of experience with Merck, THQ, and Digital River. His passion and first-hand experience with interactive entertainment and brands affords him the ability to relate to publishers, developers, and marketers, helping them to increase market share and revenues. Charles received his MBA in Finance from the University of San Diego in 1998 and a dual degree in English and Political Science from Albright College in 1993.
"Chris and Charles bring with them a wealth of experience and industry knowledge and we are thrilled to have such seasoned executives of their caliber joining our team. Under their leadership we expect to significantly drive our revenue growth," said Apmetrix CEO Lee Jacobson.
Apmetrix offers a comprehensive platform allowing companies to:
- Automatically collect data from over 80 third party data sources including app stores, social and video networks and marketing agency data, all in one dashboard.
- Use advanced correlation tools to understand what is driving monetization such as weather patterns, social behaviors and demographics.
- Automatically re-target users using unlimited push notifications and messages based on behavior.
- View marketing campaigns in real time to quickly determine which networks deliver the best results.
- Access real time live data from anywhere via web browsers and mobile devices.
- Use predictive analytics to forecast revenues, user churn, lifetime user value and more.
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ABOUT APMETRIX
Founded in 2012 by video game and analytics veterans Lee Jacobson, Mark Caldwell and Blaise Barrelet, Apmetrix delivers the fastest, most customizable, real-time data management platform available. Based in San Diego, Calif., the company is backed by Analytics Ventures, La Costa Investment Group, LLC, KI Investment Group Holdings LLC and Keshif Ventures LLC. Its Advisory Board includes industry luminaries Nolan Bushnell (Atari), Brian Fargo (inXile Entertainment), Mark Skaggs (Zynga), Taner Halicioglu (Facebook) and Torsten Oppermann (Indigo Pearl). For more information, visit www.apmetrix.com, LinkedIn, Twitter, Facebook and Google+.
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