Press Release Headlines

European Personal Chef, Inc. Reinvents Personal Chef Service

LAKE FOREST, CA, Feb. 11, 2003 — What's for dinner? Busy families in the South Orange County area now have an answer: the 5-Star Fresh Meal Solution(TM). Introduced this week by European Personal Chef, Inc. (http://www.europeanpersonalchef.com), the service offers healthy meals prepared fresh daily by a team of certified, culinary-trained chefs in a state-of-the-art cooking facility, then delivered straight to the client's door by the actual chef.

Led by Executive Chef Julio Nascimento, one of less than 50 Certified Personal Chefs in the U.S., the European Personal Chefs prepare all meals to American Dietetic Association standards. Clients can choose their menus online or by fax, adding additional servings as needed. In as little as three days, individually packaged meals marked with heating instructions are delivered to the client's home.

"Until now, restaurant meals, fast food and frozen dinners have been the only alternatives to time-consuming home cooked meals for most people," said Suzan Nascimento, president of European Personal Chef, Inc. "But those options are not only more expensive than our service, they are no longer meeting the nutritional needs of most children and adults. The 5-Star Fresh Meal Solution(TM), on the other hand, enables clients to eat healthful, nutritious and tasty dinners at home in a half hour or less. Our clients save time, save money, and eat healthy."

The 5-Star Fresh Meal Solution(TM) is a departure from traditional personal chef services, which consist of a personal chef cooking two week's worth of meals in the client's home and leaving them in the freezer. With its lower cost structure and higher volume, the 5-Star Fresh Meal Solution(TM) makes personal chef services a realistic option for a broader range of clients. It also allows almost if not all the meals to be freshly refrigerated instead.

"With our original personal chef service, we were cooking ten dinners for two people in the client's home for a higher price. But after cooking for two or three families a day, we couldn't take any more clients," said Nascimento. "We realized that it would make more sense to move operations into a central kitchen, utilizing an online seasonal monthly menu, and deliver finished meals to our clients' homes. As a result, we were able to substantially lower the price of our service."

ABOUT EUROPEAN PERSONAL CHEF, INC.

Founded in 1999, European Personal Chef, Inc. employs only certified, professional chefs with culinary degrees. In addition to the 5-Star Fresh Meal Solution(TM), the company offers interactive cooking classes and event catering, specializing in in-home dinner parties and dinner/massage romance packages. For more information about the company or its services, contact Suzan Nascimento at (877) 969-2433 or Email, or visit http://www.europeanpersonalchef.com.

CONTACT:

Suzan Nascimento
European Personal Chef, Inc.
(877) 969-2433
Email
http://www.europeanpersonalchef.com

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