Press Release Headlines

Fans Vacation in Paradise with 2014 ACM New Artist of the Year Justin Moore, Hot Newcomers The Cadillac Three, Cassadee Pope and Danielle Bradbery

Alliance Connection Productions & Big Machine Label Group Host Live Country Experience At Hard Rock Hotel Riviera Maya – Benefiting Little Kids Rock

DETROIT, April 16, 2014 /PRNewswire/ — Alliance Connection Productions and Big Machine Label Group will kick off the summer with a stellar roster of talent – Justin Moore, The Cadillac Three, Cassadee Pope and Danielle Bradbery at the Hard Rock Hotel Riviera Maya, Mexico. The All Access Experience is the second stop on the Live Country Experience Tour, which allows guests to revel in the rock star lifestyle as they vacation alongside Country stars and support an amazing cause, Little Kids Rock.

Photo – http://photos.prnewswire.com/prnh/20140415/73965
Logo – http://photos.prnewswire.com/prnh/20140415/73964

The artists are checking into the all-new, all inclusive Hard Rock Hotel Riviera Maya, June 14th-19th for the ultimate fan party, but the guests will be the stars. From songwriting sessions, live performances and dance parties, guests are fully immersed in exclusive fan experiences!

As part of the all-inclusive experience resort guests will join the The Voice winner (season 4) Danielle Bradbery for a look inside her journey from the hit television show to being "Young In America." Then they rock out with season 3 champ of The Voice & platinum selling artist Cassadee Pope as she takes the stage for a performance including her hit "Wasting All These Tears.Music City born-and-bred The Cadillac Three will help guests create the perfect vacation theme song in "The South" before going "Off The Beaten Path" with Justin Moore live in concert!

"Wow! I'm still reeling from what was one of the most memorable nights of my life, winning my first Academy of Country Music Award. I can't wait to celebrate with some of the fans at the Hard Rock Hotel Riviera Maya who made it possible for my team and I to do what we love … and maybe toast with a little Crown Royal," joked Justin Moore, ACM New Artist of the Year.

Each event allows guests the chance to win meet and greet VIP passes for up close photo opportunities and limited edition t-shirts. It's a weekend filled with non-stop fun and it is all for a great cause! Little Kids Rock is a non-profit organization that works to put music programs back into disadvantaged schools. By raising money through a silent auction that includes autographed memorabilia, t-shirt sales, exclusive behind the scenes fan experiences and more, Little Kids Rock will be able to provide music education to kids across America.

The experience will also include many lucky sweepstakes winners who won their trip through radio contests across the country, but the coverage doesn't stop there! Country radio takes the waves as they broadcast live from the Hard Rock Hotel Riviera Maya and give listeners an insider exclusive when they interview artists, fans and broadcast their Live Country Experience nationwide.

The excitement is endless and the memories will last a lifetime. It's just another All Day. All Night. All Inclusive. All Access Experience that will rock your boots off! Be sure to check out LiveCountryExperience.com and follow All Access Experience on Facebook and Twitter for a chance to win a trip to Live Country Experience!

About Alliance Connection, Inc.: The leading strategic partnership-marketing firm in the United States specializes in identifying, designing and building strategic partnerships and promotions to grow business and exceed expectations. Alliance Connection is a diverse portfolio with one common thread: creating a connection between companies and consumers. Alliance Connection Productions, a branch of the company, produces experiential marketing solutions for the hospitality industry. All Access Experience, connects consumers with brands and products through event based marketing promotions. http://www.allianceconnection.com.

About All Inclusive Collection: The All Inclusive Collection spearheads sales and marketing efforts for premier, luxury resort properties throughout Mexico and the Caribbean, including Hard Rock Hotel & Casino Punta Cana in the Dominican Republic, and three Mexico properties including Hard Rock Hotel Vallarta, Hard Rock Hotel Cancun and Hard Rock Hotel Riviera Maya. Led by Chief Operating Officer Rafael Chapur, the All Inclusive Collection offers a one-of-a-kind, "all day, all night, all-inclusive" vacation experience, and has expanded its portfolio into Mexico and the Caribbean with new luxury properties that continue to shift the sands of all-inclusive vacations. www.hrhallinclusive.com.

About Big Machine Label Group: At the helm of the independent Big Machine Label Group is industry veteran Scott Borchetta, who serves as President and CEO. The conglomerate encompasses Big Machine Records, The Valory Music Co., Republic Nashville and the recently revived Dot Records. The Big Machine Label Group's current artist roster includes Superstars Taylor Swift, Rascal Flatts, Tim McGraw, Reba, The Band Perry and Florida Georgia Line; chart-topping acts Brantley Gilbert, Justin Moore, Thomas Rhett and Eli Young Band; legendary group The Mavericks as well as hot newcomers  Cassadee Pope, RaeLynn, Laura Bell Bundy, The Cadillac Three and Danielle Bradbery, in addition to a Country tribute to well-known rockers Motley Crue and soundtracks for ABC's hit drama "NASHVILLE." www.bigmachinelabelgroup.com.

About Little Kids Rock: A national nonprofit that transforms children's lives by restoring and revitalizing music education in under-served public schools. The organization trains, equips and supports public school teachers in under-served school districts to run Modern Band programs, which focus on teaching music as a second language and engaging kids with lessons rooted in the popular musical genres that they know and love. Little Kids Rock to date has reached more than 300,000 students in 25 cities and currently serves.

Contact:
Madison Sewell
Alliance Connection
Email
248-875-4869