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GrayRoost Real Estate, Inc. Sells Homes for 1.5% Marketing Fee

California brokerage with proprietary lifestyle search algorithms launches initiative to give sellers huge savings in listing their homes; uses most accurate instant home valuation tool available on market currently

PLEASANTON, Calif., April 15, 2015 /PRNewswire/ — GrayRoost Real Estate, Inc., a Pleasanton-based California brokerage focusing on simplifying real estate buying and selling using proprietary lifestyle-based search criteria, has launched a new initiative to sell homes for only 1.5% sales commission, thereby giving their customers huge savings.

On GrayRoost, users can search for homes and neighborhoods using proprietary lifestyle search criteria, such as pet-friendliness, kid-friendliness, proximity to arts and culture, and how pedestrian-friendly a location is, among other factors. Users can also find the most accurate home valuation tool available on the market.

Currently, existing valuation tools use dated property information, which gives inaccurate results as to the current value of the home. GrayRoost gets the most accurate and current home valuation, which is much closer to the true value than any other tools on the market. Additionally, GrayRoost agents list and sell homes for clients at a low marketing fee of 1.5%, which is half the rate of traditional agents and brokers.

"This is the new face of real estate," said Holly Christopulos, Managing Broker and SVP of Real Estate Operations of GrayRoost Real Estate, Inc. "We are redefining the standard of excellence and the access to this service."

GrayRoost Real Estate, Inc. aims first and foremost to simplify and demystify the real estate buying and selling process. GrayRoost brokers and agents are passionate about real estate and making home buying and home selling a fun and easy process.

To learn more about GrayRoost Real Estate Inc., visit www.grayroost.com.

About GrayRoost Real Estate, Inc.
GrayRoost Real Estate, Inc. was founded by Vikram Raghavan, Harini Venkatesan, and Nitin Shingate – three entrepreneurs with a vision of making the daunting task of buying and selling your home easier and much more efficient. GrayRoost Real Estate Inc. gives home buyers and home sellers an accurate instant home valuation tool, proprietary lifestyle-based search criteria, and incentives for sellers. GrayRoost – because real estate isn't black and white. For more information, please visit
http://www.grayroost.com.  

Media Contact:
Harini Venkatesan
408-802-2009
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