Press Release Headlines

Horse Listener Carlos Tabernaberri Releases Debut eBook Finding Common Ground


Trainer reveals his innovative gentle horse training techniques in new affordable eBook

MELBOURNE, Australia, April 16, 2013 /PRNewswire/ — Carlos Tabernaberri's touch calms wild brumbies, his voice mends broken spirits and his empathy gives hope to horses whose only other path may be the slaughterhouse. It is this calm leadership and ability to look through the eyes of horses, rather than trying to "break" them, that he teaches in Finding Common Ground, available exclusively on iTunes.

Designed as a must-have for riders and owners alike, Finding Common Ground builds upon Carlos' previous TV series, articles, clinics, books and DVDs. Weaving inspirational, practical information and instructive, step-by-step images alongside almost two hours of how-to video, its aim, Carlos says, is to share the pain-free confidence-building philosophy and techniques he has honed over years of observing, starting, training and working with thousands of horses.

eBook producer James Boldiston (NMG, Melbourne) says the combination of Carlos' ground-breaking philosophy with strict production values puts Finding Common Ground in a class of its own.

"There is nothing like Finding Common Ground on the market," says James, "who scanned available eBooks and found nothing to compare to Finding Common Ground's highly interactive interface, comprehensive learning experience and exceptional value for money.

"Previously there was nothing but how-to textbooks, so we set about making the best and graphically richest eBook in the genre. With 20 embedded video clips, dozens of touch pictures, panoramas and design, I think we did just that," he says proudly.

No matter if readers have a competition horse, pleasure horse, racehorse, young horse or a previously abused horse, Carlos says his eBook "can help horse lovers forge the loving, trust-based relationship they desire with their horse by finding the common ground in everyday situations."

Carlos' absolutely gentle techniques were born in response to the cruelty and terrorism he witnessed firsthand during his Argentinean childhood under the Junta military, as well as the impact of growing up in Gaucho country.

"Going to school I'd walk past the local Gauchos (cowboys) who took the phrase 'breaking in' literally," says Carlos. "It's a very proud and traditional, but cruel, approach called Doma Nacional.

"It's why I became passionate about developing horses by establishing a good foundation through understanding and trust, not through force," says Carlos, whose family fled to Australia when he was 14.

"We continually take from our horses, but rarely give back. Even the simple act of riding puts the horse in a situation where he has little, if any say," says Carlos, who is described by equine insiders and clients as "The next generation of horseman" and "The only horseman who truly puts the horse first."

Carlos has priced his eBook affordably so that it is readily available to a wider audience. "I'd certainly die a happy man if by the time I'm 90 I see people working with horses the way I am now," he smiles.

Summarizing what captured his imagination in creating the eBook is easy for James. "I learned Carlos has an insight into horses that is unique in the training arena. Without force and with understanding, horses want to work his way. I think the eBook captures that."

RRP $19.99
136 pages
Approx. 2 hours, video (20 clips)
140 full-color illustrations (82 step-by-step photos)
Fully interactive – highlight, search, notate, bookmark
Requires iBooks 3.0 or later (IOS 5.1 or later)

Contact:
Marty Schiel
+61419103654
Email
Whispering Acres Media Room
http://www.facebook.com/CarlosTabernaberriHorsemanship