DENVER, Feb. 1, 2011 — Survey results from recession-pummeled interior design businesses offer a glimmer of hope in the Interior Design Fee & Salary Survey eBook released today by Design Success University. DSU provides shortcuts for interior designers to increase their profits and grow their businesses.
The survey includes 765 U.S. and Canadian interior designers who participated in the study during July/August 2010. The survey revealed:
- 13.3% maintained staff levels during 2009 – 2010
- 7.6% added staff
- 10.3% either started outsourcing, or outsourced more
- 26% of the designers said their business increased from mid 2009 – mid 2010
- 67.8% expected business to increase during the calendar year 2010
- 19.5% of interior designers grossed $200,001 – $2,000,000
- 28.5% offered a flat fee compared to 5.6% in 2009
"Designers who survived the last few years must do business differently to succeed and thrive in the future. Consumers demand exceptional service, fee transparency, value-based fees and control of purchasing their own products on the Internet. Interior designers must adapt quickly, focus on their ideal client and narrow their niche to become a trusted interior design professional," said Gail Doby, ASID, Chief Vision Officer of Design Success University.
The eBook includes salaries, interior design fees, and strategies to increase revenue and profits during 2011.
To request a complimentary copy of the Interior Design Fee & Salary Survey eBook ($79 Value) go to http://www.InteriorDesignFees.com. Interior Designers will receive an invitation to the How to Avoid Interior Design Fee Fiascos … And Attract Your Ideal Client webinar ($97 Value with over $100 in additional bonuses just for attending).
About Design Success University
DSU mentors thousands of designers globally to grow their profits and visibility. This virtual continuing education resource for interior designers, founded by Gail Doby, ASID, and Erin Weir, coaches and teaches by teleseminar and webinar.
Doby's experience includes sales and marketing for a Fortune 500 company after graduating with a Finance & Banking degree, commercial floor covering sales management, facilities management and design for a subsidiary of American Airlines, an Interior Design degree and over 20 years running a mid-sized interior design business.
Weir, Strategic Vision Manager, brings her interior design degree, client service and strong technical skills to DSU's clients. Doby teaches practical cutting-edge marketing and business strategies and skills.
Contact:
Gail Doby
303.355.9449 Office
303.902.9014 Cell
Email
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