Vendors can easily fulfill product image and data requests made by retailers
PEORIA, Ill., May 1, 2014 /PRNewswire/ — Kwikee, the leading provider of free product images and data, has developed a new vendor portal for retailers and manufacturers to more efficiently communicate and fulfill requests for product images and data needed for e-commerce and other marketing applications. The vendor portal serves as a single location for all project information, including a list of SKUs for each vendor that are required by the retailer, options on how to provide images and data, project contracts, shipping materials and other project details.
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"Communication is key in large volume image and data capture projects—from the retailer, to the image and data provider, to the vendors," said Barry Rapp, Kwikee's National Sales Manager. "Kwikee's vendor portal is the communication device that ties all three groups together to meet the project's goals."
The vendor portal makes the process of supplying images and data to retailers easy because vendors have quick access to required SKU lists. Once a SKU is requested by a retailer, it automatically enters the vendor portal and instantly sends email notifications to the vendor. Vendors with images and data already in Kwikee's national program have their content sent to the retailer automatically.
Retailers primarily use Kwikee's vendor portal to get a snapshot of the status of product requests, monitor Kwikee's turn time for capturing images and data, and analyze vendor compliance. Vendors always know exactly what SKUs are needed by the retailer, and can choose to send physical product samples to Kwikee for image and data collection, or upload their own compliant content immediately.
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About Kwikee, a Division of MultiAd
Kwikee develops, manages and distributes manufacturer-approved product images, data and related content for the consumer packaged goods industry. Kwikee's vendor-sponsored content is available for free to all retail entities for marketing, e-commerce, mobile and planogram applications via http://new.kwikeesystems.com.
Contact: Rachel McMenimen,
Marketing Manager
Kwikee, a Division of MultiAd
309-690-5231