The popular San Diego show formerly on 102.1 KPRI that has interviewed over 250 chefs, restaurateurs, growers, brewers and culinary personalities during its 4-years will now run on 3, top rated San Diego stations, expanding their audience significantly.
SAN DIEGO, Oct. 27, 2015 /PRNewswire/ — Lick the Plate, the popular San Diego radio culinary feature has landed in a big way with the Entercom San Diego group of stations after a 4 year run at 102.1 KPRI which was sold recently. The fresh start on FM94/9, Easy 98.1, and KSON will reach a far wider audience with its unique, foodie friendly content.
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"While the past 4 years at KPRI have been a great place to build the Lick the Plate brand, joining the Entercom group of stations in San Diego will enable us to take Lick the Plate to another level altogether," said host David Boylan. He added, "Not only will we be able to expose the talent driving the culinary community in San Diego to a much wider audience, but we will have an opportunity for a far greater impact on these stations revenue than we did in the past with our original content, events, and promotions surrounding Lick the Plate. I am also bringing sponsor Stellar Solar over to help launch the show. This is a win-win for the show and Entercom San Diego and we can't wait to get back on the air November 2."
Entercom San Diego Director of Sales, Pat Osburn, who gave Lick the Plate the green light at KPRI 4 years ago was quick to scoop up the show when it became available. Pat Osburn recently said, "David has created a very unique and original format with Lick the Plate. He has built it into a brand familiar with San Diegans and is both a great storyteller and a smart marketer. With the power of our 3 top rated stations behind the show, this feature and our partnership can only continue to grow."
Lick the Plate Radio will air Monday through Friday during the first commercial break during the 7pm hour on KBZT-FM, KSON-FM, and KIFM-FM. Learn more and check out podcasts starting November 2 at: www.kson.com/licktheplate, www.fm949sd.com/licktheplate and www.easy981.com/licktheplate. Lick the Plate also airs on 93.9 The River in Detroit and is a weekly column in the Coast News in Encinitas, California.
Media contact and sponsorship inquiries:
Quinn Boylan – 760.566.8489 – Email
About Lick the Plate
Lick the Plate has interviewed over 400 chefs, restaurateurs, growers, brewers and culinary personalities over the past 8 years as a column in the Coast News in Encinitas, California, radio shows on 102.1 KPRI in San Diego, California, 93.9 The River in Detroit, and now as part of the Entercom group of stations in San Diego. Its unique format allows the radio audience to really get to know the culinary talent behind their favorite restaurants. Besides their culinary background and experience, guests share the road to their current position, music memories and dream concert lineup, where they eat and drink around town, and an in-depth look at their current menu. The original format has proven to be very popular with both the culinary community and their foodie audience. More at www.lick-the-plate.com
About Entercom
Entercom Communications Corp. is the fourth-largest radio broadcasting company in the United States, with a portfolio of 125 highly-rated radio stations in 27 top markets across the country. Known for developing unique and highly successful locally programmed stations, Entercom's brands reach and engage close to 40 million people each week, delivering a curated mix of outstanding local personalities and a broad range of compelling music, news, talk and sports content. Founded in 1968, Philadelphia-based Entercom also operates hundreds of events each year attracting millions of attendees, and provides customers with a broad range of digital marketing solutions through its SmartReach Digital products. More information is available at www.Entercom.com, Facebook, and Twitter (@entercom).