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New Lifestyle Brand "Ex-Wife Life" Launches T-Shirt Line on Kickstarter

Mad Man International Inc.'s "Ex-Wife Life" is the clothing line that celebrates being a man again

WEST PALM BEACH, Fla., June 13, 2013 /PRNewswire/ — The Ex-Wife Life all started as a joke between two friends. One was driving on I-95 while on the phone with the other who was complaining about his wife. A truck passed the driver with a Swap Life sticker on the back window. The idea for Ex-Wife Life was immediately sparked. "I couldn't get it on a t-shirt fast enough; from there Ex-Wife Life was born," said Mark Eitel, the driver and the creator of the Ex-Wife Life brand.

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Ex-Wife Life celebrates the freedom of being a single man again. "It's all in good fun," says Mark Eitel, President of Mad Man International Inc. He goes on to say "We are not anti women or anti wife. As a matter of fact we wish all married couples a long and happy union. However, if by chance things don't work out, single and happy is much better than married and miserable."

Now Eitel and the Ex-Wife Life crew turn to to launch the Ex-Wife Life brand. continues to be a fertile launching pad for creative start ups. Recent apparel projects have individually raised more than $500k, some more than $1 million dollars.  "We are thrilled to be a part of the family" – Mark Eitel. Ex-Wife Life is seeking far less capital to launch.

Utilizing the latest in garment printing technology Ex-Wife Life can run as little as a few pieces or thousands of pieces. Production is fully scalable and in West Palm Beach, so cost and volume are easily manageable. This allows for a much smaller funding goal to launch.

The Ex-Wife Life launch project runs through July 28, 2013 11:59pm EDT. If the goal isn't met in full by the end of the funding window, then no funds change hands. Those interested in supporting the project, should visit to learn more.

For more information about Ex-Wife Life or to speak directly with Mark Eitel contact him at Email or via cell at (561) 329-7868

Kickstarter link:

Company website: