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Marketing Coach Jim Palmer's New Small Business Book Shows Entrepreneurs How to Make Better Decisions for Faster Growth

"Decide for Success: The Ultimate Success Trigger" helps spur entrepreneurship

PHILADELPHIA, March 9, 2015 /PRNewswire/ — Entrepreneurs and small business owners face hundreds of choices every day.  A new small business marketing book, "Decide for Success," will help them develop the mindset for entrepreneurial success by making smarter decisions and by taking action.

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"Deciding is the one thing that can trigger success like nothing else. The ability to make a decision – yes or no, but not maybe, and moving forward – is one of the main traits that separates ordinary entrepreneurs from highly successful entrepreneurs," said Jim Palmer, a marketing expert and small business coach. "Confidence comes from success, and success comes from moving forward. And moving forward faster comes from the ability – and confidence – to make fast decisions and implement them."

Entrepreneurs who want to experience small business success can order one of 500 free copies at DecideForSuccessBook.com.

"Highly successful entrepreneurs have an uncanny ability to see opportunity, assess a situation, quickly and deliberately consider the pros and cons, and then decide and move on. They make a decision and act – one way or the other, and they build greater momentum moving their businesses forward," Palmer said. "Being indecisive will slow you down. It's like tying an anchor around your waist."

Having the ability to quickly size up a situation and make a decision is the "Ultimate Success Trigger." For small business owners to develop their decision muscles, Palmer, the small business coaching expert, suggests:

1. Mindset:  Your skill and talent are not enough to ensure success. Your skill, talent and work ethic are the machine, and your mindset is the fuel that drives it. You can't have one without the other. The greatest level of skill and talent will just sit there if there's no fuel, no motivation nor mindset. On the other hand, all the most positive mindset in the world can go nowhere unless it is supported by the ability to serve a need profitably and get things done.

2. Confidence and the ability to decide: The ability to decide in large part comes from confidence, and confidence comes from success and being in action. Before success, confidence happens when you first decide that enough is enough. There is a point for most entrepreneurs when the success they want seems to be eluding them; they finally look themselves in the mirror and get real about why they're not taking action, why they're not doing what they know they need to do to grow their dream business.

"Strengthening your core 'decision making' muscle to make excellent decisions is essential," said Melanie Benson Strick, America's Leading Small Business Optimizer.

"Without a doubt, the root cause of what prevents far too many entrepreneurs from achieving their dreams and reaching their fullest potential, is indecision. I especially appreciate how much Jim shared his own personal demons and struggles and how he overcame them," said Lee Milteer, author of "Reclaim the Magic and Success."

"Jim's transparent personal stories, real-life examples, step-by-step advice and bold calls to action turn 'DECIDE' into the every entrepreneur's ultimate success guide," said Adam Urbanski, founder and CEO of The Marketing Mentors.com.

About Jim Palmer

Jim Palmer is the founder of the Dream Business Academy and Dream Business Coaching He is also the author of six books including: "The Magic of Newsletter Marketing" and "Stop Waiting For it to Get Easier – Create Your Dream Business Now."

Contact
Jim Palmer
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800-214-6158