Press Release Headlines

Mikawaya Mochi Relaunches Enhanced Online Store

LOS ANGELES, May 8, 2012 — Mikawaya USA, the original creator of Mochi Ice Cream, announces the opening of a new online store at http://www.mochiicecream.com  that makes it easier than ever to have this delicious frozen treat delivered at your doorstep.

Mikawaya has redesigned its Mochi Ice Cream online store to bring the seven Mochi Ice Cream flavors to fans in every corner of the U.S., even in cities where Mochi Ice Cream is not found locally.

Mochi Ice Cream lovers can now purchase 6-pack boxes from a seven-flavor assortment in a one-stop, 24-hour shop. The freshness and supreme quality of Mikawaya's tasty Mochi balls is guaranteed with overnight delivery in a dry ice case.

"Our new online store is dedicated to all of our loyal Mikawaya Mochi Ice Cream fans who have asked where they can buy our ice cream and those who live in areas where our product is not carried in grocery stores," said Frances Hashimoto, President of Mikawaya. "Now, they can click their favorite flavors, enter their zip code and then celebrate that Mochi Ice Cream is on its way!"

Mochi Ice Cream coupons and online purchase are available at http://www.mochiicecream.com (bulk orders are available for restaurants, grocery stores or other vendors). Mochi Ice Cream can also be found in grocery stores, such as Trader Joe's, Safeway, Gelson's, Bristol Farms, Andronico's, and select Albertsons, Ralphs, Jensen's and H-E-B stores.

For more information on Mochi Ice Cream call Nurit Kotick at 310.675.6161 or visit http://www.mochiicecream.com.

Mikawaya is a 100-year-old family-run business that specializes in the creation of fine Japanese pastries and desserts. Run by Frances Hashimoto and her husband Joel Friedman, Mikawaya offers snack and dessert-lovers alike an alternative to traditional ice cream. Mochi Ice Cream combines a well-known and loved dessert, ice cream, with a chewy, marshmallow-type dough.

Press Contact: Nurit Kotick, 310.675.6161, Email

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