DENVER, March 26, 2015 /PRNewswire/ — CNBC profiled MJ Freeway, a business software company for the cannabis industry, in part of a series "How I Did It," which features companies with unique paths to success. "MJ Freeway Takes the High Road" released yesterday, illustrates how two tech entrepreneurs from Telluride, Colorado became the leading IT providers to the marijuana industry.
Writer Bob Woods describes how Co-Founders Amy Poinsett and Jessica Billingsley used their experience in the technology realm to grow MJ Freeway. "We have very complementary skills, in terms of our tech backgrounds, and work very well together," Poinsett said, "so it was a great opportunity to build something from the ground up. It was exciting then and continues to be exciting now."
MJ Freeway offers a full business software platform, professional services, and related hardware for licensed cannabis operators. The platform includes point of sale, inventory tracking, manufacturing, and cultivation management applications.
Woods includes some of the unique challenges MJ Freeway and the industry as a whole faces in regards to regulatory tracking requirements and the fact that cannabis remains a federally illegal, Schedule 1 drug. "It's important for regulators to understand where the plants are, how many there are, and who is growing them, and then be able to track the harvested product as it goes to the stores," Poinsett explains. Woods also addresses the complicated banking laws, the stigma that surrounds the industry, and how MJ Freeway has seized an opportunity that big-time IT players have avoided.
The feature concludes with a nod to the fact that MJ Freeway is like many small businesses, pot or not. "We face all the same challenges of funding, hiring, managing growth, paying attention to our market, and making sure our product is good," Poinsett said. "We have the additional factor of being in the cannabis industry, which can be fun to talk about when you go to a class reunion."
Read the full piece here.
About MJ Freeway:
MJ Freeway is the industry-leading software solution for marijuana businesses, with clients in 19 states, the District of Columbia, Canada, and Europe. Founded in 2010 by a team of career software and IT professionals, the product suite is designed and built from the ground-up specifically for cannabis businesses. MJ Freeway also offers SuccessMap™, a complete suite of professional services for cannabis businesses. For more information, call 888-932-6537 or visit mjfreeway.com.
Media Contact: Heather Smyth, Marketing Manager, 720.248.7126, Email