Press Release Headlines

proDAD Updates Popular ProDrenalin™ Action Camera Video Optimizer Utility; Launches Major Update to ProDrenalin.com Website to Include ReSpeedr™, Mercalli®, and DeFishr™ Tools

ProDrenalin Updated to Add Support for Newest Action Cameras and DJI Phantom Aerial Drones, Remains the Only Comprehensive Tool for Helping Adrenalin Junkies Improve Their Videos – Ditch the Fisheye, Stabilize the Shake, Color-correct, and More

SAN FRANCISCO, June 18, 2014 /PRNewswire/ — proDAD, the highly acclaimed developer of digital video effects and image enhancement technologies, today announced an important update to their vaunted ProDrenalin video optimizer – a complete suite of creative video editing tools for action and other cams. The newly released update of ProDrenalin includes camera profiles for removing unwanted fisheye distortion (warp) from the newest action & sports cameras from GoPro, Contour, Drift, Garmin, HP, ION, Sony, and others. Additionally, ProDrenalin supports the built-in cameras on DJI Phantom Vision 1 & 2 aerial drones, and new camera profiles are being added frequently as new cameras hit the market.

ProDrenalin is the only all-in-one software utility that "cleans up" videos shot on action cams, aerial drones and even DSLR cams to make them more watchable.  The nature of video shot on these kinds of action & sports cameras often means the video has a lot of visual problems including fisheye distortion from the wide-angle lens these cameras tend to have, lots of shake & vibration, washed-out color, graininess, and camera mounting issues. ProDrenalin makes quick work of fixing these videos and exports them in industry standard formats for easy sharing or for importing into video editing software applications for full-blown movie making.

"ProDrenalin is the 'whole enchilada' of video tools for making action/sports video more watchable," said Robert DeMoulin, CEO of proDAD, Inc. "For less than $50, users can help their audience truly enjoy and appreciate the action without losing their lunch. prodrenalin.com also received a major makeover to offer the rest of the proDAD 'Fab 4' suite of video optimizing tools."

The proDAD Fab 4 includes ProDrenalin and:

ReSpeedr – Slomo & Time Lapse with no lapse in awesomeness. ReSpeedr creates stunning slow-motion sequences, up to 1,000fps or more, from video shot at 30, 60, 90fps on standard cameras using proDAD-developed Motion-Flow analysis, Dynamic Frame Blending, and Optical Flow technologies. Forget about expensive slow-motion cameras, ReSpeedr does as good, if not better, for under $100. Creates super cool time lapse sequences too.

Mercalli V3 SAL – Stabilize a shaky world with the gold standard post-capture video stabilizer relied on by professionals worldwide. ProDrenalin offers a basic "on or off" video stabilization option which almost always improves the video substantially, but Mercalli V3 SAL offers the ability to more precisely fine-tune the stabilization and offers some pro-grade tools without the pro price-point.

DeFishr – Deep six fisheye automatically with the only tool available for automated fisheye removal based on camera profile presets. Why would someone need DeFishr if they have ProDrenalin? DeFishr has an important feature for those with non-standard camera/lens combinations – the ability to create a camera profile. DSLR camera body & lens combinations are in the thousands and some outfit their action cams with aftermarket lenses and may need to create a camera profile to remove fisheye automatically. DeFishr camera profiles can be imported into ProDrenalin.

It's All on Sale!

Until July 31st, 2014, the entire proDAD Fab 4 suite of tools is on sale for 25% off at prodrenalin.com and all regularly priced proDAD products are also on sale at prodad.com. prodad.com customers need to enter promo code summer14-25 at checkout to get the savings. Want to buy elsewhere? Retail boxed versions of proDAD are offered at Amazon.com and download versions can be found at Amazon.com, B&H Photo/Video, NewEgg.com and other fine e-tailers.

Bundles & OEM Licensing

Many of proDAD's image enhancement technologies including stabilization, image de-warping, slow-motion, and proDAD's renowned digital video effects library are available for OEM licensing and inclusion into a wide-range of hardware/software solutions. Inquiries are welcome via email: Email

About proDAD:

proDAD develops and distributes innovative video effects solutions for creative video editing and multimedia applications. Founded in 1990, the company serves the international market with numerous renowned, and award-winning, products including Adorage® and VitaScene® video effects products, Heroglyph® video titling, and Mercalli® video stabilization + rolling-shutter correction plug-ins. proDAD cooperates, on the developmental level, with leading creative software developers including Adobe, Apple, AVID, COREL, Grass Valley, MAGIX, and Sony. proDAD's headquarters are situated in the southwestern German town of Immendingen, Germany, and maintains branch offices in the U.S. and Japan. http://www.prodad.com