KI Furniture's new "My Way" collection accommodates every sitting style known to mankind
GREEN BAY, Wisc., Jan. 14, 2014 /PRNewswire/ — Are you sitting down? It's the latest and greatest way to express yourself — according to Wisconsin-based manufacturer KI Furniture.
That's the idea behind the company's new "MyWay" Lounge Seating collection. Thanks to the line's revolutionary new designs, KI is transforming an activity as pedestrian as sitting into performance art.
"Americans today want to sit and do things their way," said Jonathan Webb, KI's Vice President of Business Markets. "No longer do we sit upright as we work on our laptops, read, chat on our mobile phones, hold court during a meeting — or even nap. The furniture in which we park our behinds needs to evolve to meet our needs."
KI has created an extensive taxonomy of sitting styles [http://bit.ly/19e3zuc] that "MyWay" accommodates — from the "twisted sitter" who prefers to perch crossed-legged to the "coma chameleon" who likes to lean back and stretch out his legs.
"The way you sit says a lot about you," said Webb. "KI's new 'MyWay' collection ensures that we can continue to express ourselves when we sit down — and do so comfortably."
For more information or to schedule an interview with Jonathan Webb, please contact Chris Grady at (202) 471-4228 or email.
About KI Furniture
KI manufactures innovative furniture and movable wall system solutions for education, healthcare, government and corporate markets. The employee-owned company is headquartered in Green Bay, Wis. and operates sales offices and manufacturing facilities in the United States, Canada, Latin America, Europe and Asia. KI tailors products and service solutions to the specific needs of each customer through its unique design and manufacturing philosophy. For more information, visit www.ki.com.