Conference figures to be a talent magnet, networking and community building opportunity
CHICAGO, June 17, 2014 /PRNewswire/ — Private equity investor Richard Koch and marketing consultant Perry Marshall have organized a financial conference like no other: for three days in September, attendees can discover the tools, techniques and, most importantly, the mindset necessary to utterly transform one's life and business. Learn more about this opportunity at http://www.perrymarshall.com/marketing/meetrichard/.
As a marketing expert with experience in every facet of the industry, Marshall has witnessed the growth of self-proclaimed gurus who often aren't walking their own talk. For most business owners, the dream of the "four-hour work week" remains elusive. While Marshall spent time with Koch at his Portugal residence, the idea for a conference that bucked the guru trend began to take shape. Who better, after all, to speak on turning a career into a fortune than someone who has spent the last 20-plus years doing precisely that?
When your money works for you, rather than the other way around, you know that you've escaped the daily hustle and entered the rarefied air of true wealth. Koch is proof of that concept. Since 1990, he's steadily built his net worth from $4 million to over $230 million. Spending three days taking notes and gathering insights from a self-made quarter billionaire is practically invaluable for those looking to follow his lead.
Day one of the conference features Koch's "60 to 30 Liberation Formula," an actionable strategy for cutting one's labor input from 60 to 30 hours per week over the course of several months without sacrificing income. Drawing ideas from his 80/20 Philosophy of Time, this particular material has never been presented to the public in its entirety. And that's only day one.
Days two and three will take participants into the inner workings of the Star Principle. Koch will share all of the insights and refinements that he's developed in the five years since the writing and publication of The Star Principle: How It Can Make You Rich. He'll explain why most innovations veer off the rails, the different kinds of disruption, and why the four-hour work week promises always seem to come up empty.
As Marshall explains, this conference is ideal for "high earners who embody excellence but feel trapped by the excellence they have created." Attendance is limited to 200; to apply today, visit http://www.perrymarshall.com/marketing/meetrichard/.
About Richard Koch
Richard Koch is a former management consultant, entrepreneur, and writer of several books on how to apply the Pareto principle (80/20 rule) in all walks of life. Richard has also used his concepts to make a fortune from several private equity investments made personally. Richard's investments have included Filofax, Plymouth Gin, the Great Little Trading Company and Betfair. Previously he had been a manager at Boston Consulting Group and later a partner at Bain and Company, before leaving to start management consulting firm L.E.K. Consulting with Jim Lawrence and Iain Evans.
About Perry Marshall
Perry Marshall's Chicago company, Perry S. Marshall & Associates, consults both online and brick-and-mortar companies on generating sales leads, web traffic, and maximizing advertising results. At $2000 per hour he's one of the world's most expensive and sought-after marketing consultants.
Marshall has published thousands of articles on sales, marketing and technology, and his bestselling books include The Ultimate Guide to Google AdWords (Entrepreneur Press, 3rd Edition 2012), 80/20 Sales and Marketing (Entrepreneur Press, 2013) and The Ultimate Guide to Facebook Advertising (Entrepreneur Press, 2011).
Website: http://www.perrymarshall.com
Contact:
Lorena Ybarra, Perry S. Marshall & Associates
+1-847-975-9587
Email