ORLANDO, Fla., Sept. 15, 2009 — Boca Raton-based Flipping For Phonics, Inc. (http://www.flippingforphonics.com) announced today that it has retained Competitive Edge/SLOVentures to launch the North American retail distribution of the popular phonics program that educates parents, teachers and ESL students about this creative and entertaining teaching approach for toddlers through adults. The national TV campaign begins in mid-September and product for retailers and website sales will be available soon after.
"Our Need to Read Starter Kit can help anyone, from toddler to adult, learn to read and have fun doing it. We are excited to have Competitive Edge involved in this campaign," said Ellen Steiner, Flipping For Phonics Vice President. "There is not a toy store or educational outlet that will not benefit from offering this affordable, high-quality product. Our goal is to get this life-changing product into the hands of as many new readers as we can. With Flipping For Phonics, anyone can learn to read."
Greg Parks, the VP of retail for California-based Competitive Edge ) added, "The Flipping For Phonics Program has all of the ingredients to be a big success. It is a high quality product with a great need, a national TV advertising campaign to spark interest and retail foot traffic and maybe most importantly, a commitment to a continuing stream of new products coming to market to further the learning enjoyment for the new English reader. We are very pleased with the commitment to education that the whole Flipping For Phonics team has and we are proud they selected us for this great product."
For more information on Flipping For Phonics, please contact Ellen Steiner at Email or (561) 901-4943.
For more information on Competitive Edge's marketing and retail group, or if you are a retailer who wished to carry the Flipping For Phonics program, please contact Greg Parks at greg@compedgemedia.com or call (805) 788-0685 x102.
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