DALLAS, April 16, 2015 /PRNewswire/ — Self-service digital display platform Meteora introduced its advanced targeting suite last week in a continued effort to help clients identify new customers through digital display advertising and retargeting.
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The Meteora suite makes it simple for advertisers to target audiences their brand has not yet converted based on relevant search keywords, audience categories and specific geo-targeted locations.
The proprietary technology amplifies the strength of clients' campaigns by connecting them to prospective buyers through powerful new targeting methods across both desktop and mobile devices.
In addition, Meteora's Advanced Targeting Suite empowers advertisers to decide where on the page their ads should be served using the platform's brand safety & viewablity options. The new Meteora Above the Fold Targeting allows advertisers to instantly interact with their audience.
Meteora's advanced targeting technology is available to all clients at no additional charge. Interested businesses can learn more about Meteora's advanced targeting suite by reading this blog entry.
The Meteora platform enables advertisers to quickly launch display campaigns – including mobile, retargeting, prospecting and more. The technology is simple to operate and features real-time reporting and custom targeting options. Combined with the advanced targeting suite, advertisers now have the tools to leverage new and existing customers while increasing site traffic.
About Meteora
Meteora is a digital advertising technology company designed to skyrocket sales initiatives, brand presence and client engagement. Meteora specializes in customized audience targeting — harvesting site traffic into segmented audiences for highly specific ads across the web. By tracking a brand's website users, compiling 3rd party user data and optimizing ad delivery through real time bidding strategies, Meteora provides unmatched quality and customer service. For more information, visit: http://meteora.co/
Contact: Nick Waken
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