Press Release Headlines

"Shaman of Snacks" Robert Ehrlich Introduces Beautifying Popcorn at Baltimore's Natural Products Expo

Popcorn Enthusiasts Snack their Way to Smooth Skin with Newly Launched Sexypop Popcorn

SEA CLIFF, N.Y., Sept. 27, 2013 /PRNewswire/ — "Shaman of Snacks" Robert Ehrlich, the founder of mega-popular snack brand Pirate's Booty, today launches Sexypop popcorn at the Natural Products Expo in Baltimore, Maryland.

(Photo:  http://photos.prnewswire.com/prnh/20130927/PH87683)

Aiming to revolutionize the relationship between noshing and nutrition, Sexypop popcorn injects sexiness into the body-conscious consumer's snack break through a focus on healthy, unique ingredients and a promise of clearer skin.

With premium, antioxidant-packed Japanese popcorn as a base, the flavors are formulated to be both delectable and healthful – both inside and out. Says founder Robert Ehrlich, "Sexypop contains nourishing ingredients such as Avocado & Seaweed, a combination poised to become the world's first edible skincare regimen."

Black Pepper, Brazilian Coconut and Light French Butter flavors are also likely to be a big hit, especially because they have been nutrient-enhanced with vitamins. The combination of great taste and vitamins A, C, and E will keep bodies looking their best while curbing cravings in a pop.

More than just yummy, Sexypop popcorn was created by Ehrlich to become a new platform for innovative and groundbreaking snacks. "I imagine that my Sexypop collection will satisfy a growing, hungry market for fun new nutrition options for consumers who want food that multitasks."

Now Sexypop is poised to elevate Ehrlich as the new leader in not only popcorn, but the healthy snack industry as a whole.

About Robert Ehrlich

Since 1986, Robert Ehrlich has been thinking up game-changing goodies with his brand Robert's American Gourmet. Though the concept of Sexypop might be new to supermarket shelves, Ehrlich is no novice at creating iconic snacks — along with his crowd-pleasing Pirate's Booty products, his intuition and insight has grown a mainstream brand including Smart Puffs, Chaos and Power Puffs. For more information, visit http://piratebrands.com/.

About Sexypop

Following its launch at Baltimore's Natural Products Expo on September 27, Sexypop popcorn will be available nationwide and internationally in major cities including London, Paris and Seoul for guilt-free, get-gorgeous snacking the world over. For more information on how Ehrlich's Sexypop will set the standard for the next level of snacking, visit sexypop.us and sexypop.co.uk.

Media Contact:

Janine Just

646.543.6301

Email

sexypop.us

sexypop.co.uk