REDLANDS, Calif., May 8, 2009 — With the dawning of 3-D movies and entertainment, studios are looking to promote their pictures in new and exciting ways — ways that connect with movie goers and expand the 3-D experience beyond the theater.
"Ice Age 3: Dawn of the Dinosaurs" is the third installment of the "Ice Age" film series and will be released in RealD (digital 3-D) in theaters nationwide. Produced by Virtual Images, the poster-sized displays utilize a unique, high-tech 3-D technology that produces images of remarkable depth and clarity.
"When studios want to make an impact and draw viewers to the theater, our 3-D effects pack a punch and resonate with movie-goers," said Dave Corey, general manager of Virtual Images. "Just as 3-D is the latest revolution in film making, our unique and innovative technologies can be used to tell a 3-D story to consumers outside of the theater."
With more than 15 years experience connecting a brand's message to 3-D, Virtual Images dominates the 3-D and entertainment markets — helping to promote some of the highest grossing movie titles, such as "Transformers," "Batman," "Star Trek," "Harry Potter" and "Iron Man."
"Ice Age 3: Dawn of the Dinosaurs" ultra 3-D movie displays are currently in high-traffic theaters across the United States. The movie opens nationwide July 1st, 2009. For more information on "Ice Age 3: Dawn of the Dinosaurs," visit http://www.iceage3.com.
About Virtual Images, Inc
Virtual Images, an IGH Solutions Company, headquartered in Redlands, California, is the leading provider of 3-D marketing products. Their patented software and advanced production equipment ensure the most dynamic 3-D imagery. With expert designers and leading 3-D artists in-house, Virtual Images helps entertainment marketers, publishers and advertising agencies break through the clutter using 3-D technologies to engage consumers. For more information, visit their website at: http://www.ighsolutions.com.
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Media Contact:
Tessa Boettner
Marketing Manager
Email
651.288.8478
http://www.ighsolutions.com
http://www.viu.com
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