This venture will provide a unique, insider's view of the Pacific Northwest's largest industry food show.
OLYMPIA, Wash., April 11, 2014 /PRNewswire/ — To engage its members and add a new dimension to its trade show presence, the Washington Restaurant Association (WRA) will unveil Google Glass technology at the 2014 Northwest Foodservice Show (NWFSS) on April 13-14. This is the first time the foodservice industry has featured Google Glass live streaming at a major trade show.
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The Google Glass trade show experience will utilize the recently launched Livestream Platform™ specific to Glass, and will allow the WRA to provide a unique first-hand perspective of the largest industry food show in the Pacific Northwest.
Several industry experts, exhibitors and attendees will be interviewed live using Google Glass. Viewers will experience walking through the Foodservice Show through the eyes of industry insiders throughout the event. Viewers will be able to see, in real time, various products, services and events over the course of two days.
"We wanted to take advantage of available cutting edge technologies to demonstrate the possibilities of the marriage between Google Glass and live streaming at these types of events," said Lex Nepomuceno, WRA's director of communications and technology. "The uniqueness of this undertaking will hopefully emphasize the creativity and innovation that is being applied in the restaurant industry every day.
"Instead of waiting for people to come to us, we will go out to them," continued Nepomuceno. "This endeavor will generate curiosity among those attending the event, while providing another layer of outreach for participants typically tethered to a booth."
WRA's Google Glass live streaming will also supplement a continuous live feed via Google Hangouts On Air and the WRA RetroCam. The live feeds can be accessed by the public at wraretro.com and the WRA and NWFSS Facebook pages.
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