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‘New York City Cowboys’ Brings Back Old-Fashioned Family Movie

Kickstarter campaign allows the public to change the world one movie at a time

LOS ANGELES, July 12, 2013 /PRNewswire/ — A seasoned team of Hollywood filmmakers has a response to the frequent violence in today's media. They're making the kind of movie that their families enjoyed together when they were kids, striving to "change the world one movie at a time."

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New York City Cowboys is an action adventure film with an old-fashioned character-building storyline.  Written and directed by Hollywood veteran Stewart Raffill, with a cast led by award-winning actor James Brolin, New York City Cowboys will inspire audiences who come from a tech-filled sedentary lifestyle with spirited doses of action and adventure.

Because funding for this type of film is not easy to obtain, the filmmakers are going to the general public for support. Initial financing for the venture is being raised using "fan-funding" via Kickstarter, a web platform for creative projects.  The Kickstarter model is "all or nothing" – either fans rally to support the project and the monetary goal is reached, or the goal is not met and the creators must seek alternate funding. Recently several independent films have been financed in this manner, most notably by actor Zach Braff, who raised $3 million utilizing the system.

"This is your opportunity to be heard," noted producer Diane Kirman. "Stop letting the media dictate to you. You can help make life-affirming movies that not only entertain, but can enhance health and happiness through their uplifting messaging that create a sense of well being."

The filmmakers have a few weeks left in their Kickstarter campaign to reach their funding goal; the funding period for New York City Cowboys ends August 19, 2013. Pledges start at $1.  A five-dollar pledge gets supporters a signed digital cast poster. A 20-dollar pledge earns a copy of the soundtrack before it's released to the public. Three hundred dollars buys the donor's name in the film end credits. Twelve hundred dollars allows you and a friend to be an extra on the set. When you make a $10,000 donation, you can choose from a variety of rewards: a private movie screening or a line written for you in the script or an opportunity to hang around the campfire with James Brolin and the cast.

New York City Cowboys is a realistic story of faith lost and found. A widowed mother of three finds herself overwhelmed by life in the Big Apple. In desperation, she trades her taxi service for a Montana ranch, thrusting her family into a life that tests their faith and survival skills.  Filled with grizzly bear encounters, cattle stampedes, and a horse race that will leave the audience breathless, the family's misadventures nearly break them.  But with courage and humor, the family emerges intact and stronger than before.

For more information, visit  For funding details, visit

New York City Cowboys Movie Trailer:

For more information, contact:
Carol Struett, ProMedia Group, Email, (609) 465-4390
Diane Kirman, Producer, Email, (818) 456-7277